Privacy policy

Silvercut International AB Privacy Policy

Last updated: 20th August 2023

Welcome to MYM (Map Your Memories)! As part of the Silvercut International AB family, we want to let you in on how we handle your personal data when you visit us at www.mym.co, make a purchase, or communicate with us in any way (everything, we call "Services"). Remember, "you" means you – our customer, website visitor, or anyone whose info we collect as per this policy.

Right, here's the important bit – by using our Services, you agree to us collecting, using, and sharing your information as outlined in this policy. Not cool with that? No worries, but unfortunately, in that case, we must part our ways, since we can’t offer you our Services.

Before we make any rash decisions though, take a look below, and you might find our policies to be reasonable and friendly.

Policy Updates

Since the world is constantly evolving, so do our policies, which means, this policy may change. We'll post the updated version on our site, refresh the "Last updated" date, and do anything else required by law. Keeping up with changes? That's on you, friend!

Your Data, Our Use

To give you the MYM experience, we gather info about you from a few places. The data we collect depends on how you interact with us. Apart from the specifics below, we generally use your information to communicate with you, provide our Services, comply with legal obligations, enforce any terms of service, and to protect the Services, our rights, and those of our users or others.

What We Collect

When we talk about "personal information," we mean anything that identifies you or can be associated with you. The following sections break down the categories and types of personal info we collect.

Info You Share With Us

Some info, you give to us directly when using our Services. This could include:

  • Basic contact details: your name, address, phone number, and email.
  • Order information: your name, billing and shipping addresses, payment confirmation, email address, and phone number.
  • Account information: your username, password, and security questions.
  • Shopping information: the items you view, put in your cart, or add to your wishlist.
  • Customer support information: anything you include when you get in touch with us, like sending a message through the Services.

Certain features of our Services might need you to share this info. You can choose not to, but this might stop you from using these features.

Data from Cookies

We automatically collect a little information about how you interact with our Services - this is what we call "Usage Data". To do this, we use cookies, pixels, and similar technologies, collectively known as "Cookies". These Cookies help us know things like how you access our Site, what browser you use, your network connection, IP address, and more. It's like our own digital magnifying glass!

Third-Party Information

Sometimes we get info about you from other folks – third parties like vendors and service providers. This can include:

  • Companies supporting our Site and Services, like Shopify.
  • Our payment processors who collect payment info (think bank account details, credit/debit card info, billing address) to process your orders and get you those beautiful pieces of jewellery you've requested.

And when you visit our Site, click on our emails, or interact with our Services or ads, we or our third-party friends may use online tracking technologies to collect info automatically.

Rest assured, any info we get from third parties is treated just like we outlined in this Privacy Policy. Remember, we can't control or vouch for the accuracy of the info provided by third parties, or their policies or practices.

How We Use Your Info

  • To provide Products and Services: We use your info to give you the MYM experience, including processing payments, fulfilling orders, sending you notifications about your account, purchases, returns, and exchanges, managing your account, arranging shipping, facilitating returns and exchanges, and letting you post reviews.
  • Marketing and Advertising: We use your info for marketing and promotional purposes. This means we can send you promotional emails, texts, or postal mail, and show you ads for our products or services. Your info helps us better tailor the Services and advertising on our Site and other websites.
  • Security and Fraud Prevention: We use your info to find, investigate, or act on possible fraudulent, illegal, or shady activity. Remember, keep your account details safe. We strongly advise against sharing your username, password, or other access details with anyone else. If you think your account has been compromised, contact us ASAP.
  • Communication: We use your info to provide customer support and improve our Services. This helps us to respond to you, provide effective services, and maintain our business relationship with you.

Cookies

Just like many websites, we use Cookies on our Site. These Cookies power and improve our Site and our Services (including remembering your actions and preferences), run analytics, and help us understand how users interact with the Services. Sometimes, we also let third parties and service providers use Cookies on our Site to tailor the services, products, and advertising on our Site and other websites.

Most browsers accept Cookies automatically, but you can set your browser to remove or reject Cookies. Just remember, removing or blocking Cookies might affect your user experience, and some parts of the Services might not work correctly or at all. Blocking Cookies might not stop us from sharing information with third parties like our advertising partners.

Sharing Your Info

Sometimes we share your info with third parties for legitimate purposes, including:

  • Vendors or third parties who perform services on our behalf (like IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).
  • Business and marketing partners, including Shopify, to provide services and advertise to you.
  • Our affiliates or within our corporate group.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with any legal obligations, to enforce any terms of service, and to protect our Services, our rights, and the rights of our users or others.

In the past 12 months, we've shared the following categories of personal info about users for the reasons outlined above:

  • Identifiers like basic contact details and certain order and account information.
  • Commercial information like order information, shopping information, and customer support information.
  • Internet or other similar network activity, such as Usage Data.

Recipients of this info include:

  • Vendors and third parties who perform services on our behalf.
  • Business and marketing partners.
  • Affiliates.

Remember, we don't use or disclose sensitive personal information for the purposes of inferring characteristics about you.

Selling and Sharing Your Info

In the past year, we have "sold" and "shared" personal information - as those terms are defined by law - for advertising and marketing activities. The types of information we've sold or shared include:

  • Identifiers such as basic contact details and specific order and account information.
  • Commercial information like records of products or services purchased and shopping information.
  • Internet or other similar network activity, like Usage Data.

We've shared this information with business and marketing partners.

User Generated Content

Our Services may allow you to post product reviews and other user-generated content. Remember, if you choose to submit content to any public area of the Services, it will be publicly accessible to anyone.

Please remember, we don't control who will access the info you choose to make available to others. We can't guarantee that parties who have access to such information will respect your privacy or keep it secure. So, we can't be responsible for the privacy, security, accuracy, use or misuse of any info that you publicly share or receive from third parties.

Third Party Websites and Links

Our Site may contain links to other websites operated by third parties. If you follow these links to sites we don't control, make sure you check their privacy and security policies and other terms and conditions. We can't guarantee and aren't responsible for the privacy or security of these sites, including the accuracy, completeness, or reliability of information on these sites. Be careful with the information you provide on public or semi-public venues, including on third-party social networking platforms. It could be seen by other users of the Services and/or users of those third-party platforms.

Just because we include links doesn't mean we endorse the content on those platforms or their owners or operators, except as disclosed on the Services.

Children's Data

Our Services are not designed for children, and we don't knowingly collect any personal information from children. If you are a parent or guardian of a child who has provided us with personal information, please contact us using the details provided below so that we can delete it.

As of the Effective Date of this Privacy Policy, we don't have any knowledge that we "share" or "sell" personal information of individuals under 16 years of age, as those terms are defined by law.

Keeping Your Information Safe

We want to assure you that we do our best to keep your information safe. But remember, no security measures are perfect or impenetrable. We can't promise "perfect security." Also, when you send us information, it might not be secure during transit. So we recommend not using unsecure channels to communicate sensitive or confidential information to us.

How long we keep your personal information depends on several factors. We might need it to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce contracts and policies.

Your Rights and Choices

Where you live might give you certain rights regarding your personal information. However, these rights are not absolute, may apply only in certain situations, and sometimes we may decline your request as allowed by law.

  • Right to Access / Know: You might have the right to request access to the personal information that we have about you. This includes details about how we use and share your information.
  • Right to Delete: You might have the right to ask us to delete the personal information we have about you.
  • Right to Correct: You might have the right to ask us to correct any inaccurate personal information we have about you.
  • Right of Portability: You might have the right to get a copy of the personal information we have about you. In some cases, you might ask us to transfer it to a third party. There are certain circumstances and exceptions to this right.
  • Right to Opt out of Sale, Sharing, or Targeted Advertising: Depending on privacy laws, you may be able to tell us not to "sell" or "share" your personal information or opt out of processing your information for "targeted advertising". If you visit our Site with the Global Privacy Control opt-out preference signal enabled, we'll treat this as an opt-out request for the device and browser you're using.
  • Right to Limit and/or Opt out of Use and Disclosure of Sensitive Personal Information: You may be able to tell us to limit our use and/or disclosure of sensitive personal information to only what's necessary to perform the Services or provide goods that an average individual would reasonably expect.
  • Restriction of Processing: You may be able to ask us to stop or limit our processing of your personal information.
  • Withdrawal of Consent: If we're using your consent to process your personal information, you may be able to withdraw this consent.
  • Appeal: If we decline to process your request, you may be able to appeal our decision by replying directly to our denial.
  • Managing Communication Preferences: We may send you promotional emails. You can opt out of these any time by using the unsubscribe option in our emails. Even if you opt out, we may still send you non-promotional emails, like those about your account or your orders.

You can exercise these rights on our Site or by contacting us. We won't discriminate against you for exercising these rights. We may need to collect some information from you, like your email address or account information, to verify your identity before responding to your request. You can designate an authorized agent to exercise these rights for you. In that case, we'll need the agent to prove you've authorized them to act for you, and we may need to verify your identity directly with us.

To restrict Shopify merchants using Shopify's ad services from using your personal information, visit **https://privacy.shopify.com/en**.

Complaints

If you have complaints about how we process your personal information, contact us. If you're not satisfied with our response, you may be able to appeal our decision by contacting us again, or by contacting your local data protection authority, depending on where you live.

International Users

We may transfer, store, and process your personal information outside your country, including in the United States. Your personal information may also be processed by our staff and third party service providers and partners in these countries. If we transfer your personal information out of Europe, we'll rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or equivalent contracts from the UK's relevant competent authority, unless the data transfer is to a country deemed to provide an adequate level of protection.

Contact Us

If you have any questions about our privacy practices or this Privacy Policy, or if you want to exercise any of the rights available to you, email our CEO at emil@mym.co or contact us at Ranhammarsvägen 25, 16867 Bromma, Sweden.